How to Strengthen Your Writing

by Lois Flowers

In early March, I started reading On Writing Well: The Classic Guide to Nonfiction by William Zinsser, a book that has sold more than a million copies since it was first published in 1976.

A few days later, I learned that my alma mater—where I earned a bachelor’s degree in journalism almost three decades ago—is shuttering its communications division. Current students are upset, of course, but I understand the market forces that led to this decision. The field has changed dramatically over the years, and the university is doing its best to keep up with the times.

Rather than fire up in me some desire to fight for the journalism program, the news mostly brought back memories of my dear professor, Mr. Fred Lollar.

Mr. Lollar taught my classmates and me how to use copy editing symbols and write a compelling first paragraph (known as a “lede” in the journalism business). More importantly, he provided a listening ear and grandfatherly wisdom to a timid young reporter who—as I look back on it—had potential but also was afraid of the tiniest possibility of failure.

On Writing Well—the latest in a number of books I’ve read recently to help me strengthen my writing chops—reminds me of Mr. Lollar too. Zinsser also was an old-school journalist-turned-college-professor. He started out in the newspaper business, spent decades freelancing for leading magazines, and wrote many books besides On Writing Well.

His dry wit makes me laugh out loud, even though nobody else in my house understands why I think it’s funny. The first half of the book, especially, is replete with useful advice about everything from style and semicolons to adverbs and overstatement. If my copy had not been from the library, it would have been covered in green highlighter by the time I finished it.

For some people, reading books about writing sounds almost as thrilling as watching paint dry (to use a worn-out cliché, which—of course—Zinsser discourages). If you love words, though, and are always on the lookout for ways to string them together more effectively, you might enjoy On Writing Well as much as I did.

Here are a few of my favorite takeaways from the book:

What writing is, and who can do it:

“Writing is thinking on paper. Anyone who thinks clearly can write clearly, about anything at all.”

On the writing process:

“Writers must … constantly ask: what am I trying to say? Surprisingly often they don’t know. Then they must look at what they have written and ask: have I said it? Is it clear to someone encountering the subject for the first time? If it’s not, some fuzz has worked its way into the machinery. The clear writer is someone clearheaded enough to see this stuff for what it is: fuzz.”

On editing yourself:

“Look for the clutter in your writing and prune it ruthlessly. Be grateful for everything you can throw away. Reexamine each sentence you put on paper. Is every word doing new work? Can any thought be expressed with more economy? Is anything pompous or pretentious or faddish? Are you hanging on to something useless just because you think it’s beautiful? Simplify, simplify.”

On using your own voice:

“Never say anything in writing that you wouldn’t comfortably say in conversation. If you’re not a person who says ‘indeed’ or ‘moreover,’ or who calls someone an individual (‘he’s a fine individual’), please don’t write it.”

On pruning unnecessary qualifiers:

“Don’t say you were a bit confused and sort of tired and a little depressed and somewhat annoyed. Be confused. Be tired. Be depressed. Be annoyed. Don’t hedge your prose with little timidities. Good writing is lean and confident.”

How to write about yourself:

“Make sure every component in your writing is doing useful work. Write about yourself, by all means, with confidence and with pleasure. But see that all the details—people, places, events, anecdotes, ideas, emotions—are moving your story steadily along.”

How to end:

“When you’re ready to stop, stop. If you have presented all the facts and made the point you want to make, look for the nearest exit.”

Lois (Do you see what I just did there?)

“Look for the clutter in your writing and prune it ruthlessly.” ~ William Zinsser in On Writing Well Click To Tweet

P.S. I’m linking up this week with One Word 2021 Linkup#tellhisstory, InstaEncouragements, Recharge Wednesday, Let’s Have Coffee, #HeartEncouragement and Grace & Truth.

Leave a Comment

36 comments

Karen Friday March 28, 2021 - 8:27 am

Lois, I remember when I began my writing journey. A mentor and publishing professionals suggested I purchase this book. Your article inspired me to want to re-read it and review the great wisdom inside.

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Lois Flowers March 28, 2021 - 7:18 pm

Karen, I can imagine that On Writing Well would have been a great resource to have handy as you were just starting out as a writer. I guess that’s part of what makes it a great book–that the wisdom it contains is applicable to writers of all experience levels.

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Corinne Rodrigues March 28, 2021 - 6:32 am

My first time here, Lois and I’m so glad you mentioned On Writing Well. I have read it before, but your post makes me want to read it again.
Visiting from Lisa’s One Word 2021 Link up, but I’ll be back again!

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Lois Flowers March 28, 2021 - 7:16 pm

I’m so glad you stopped by this week, Corinne. It’s a joy to connect with others over words, isn’t it? 🙂

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Bethany McIlrath March 27, 2021 - 8:46 am

I do see what you did there, haha! I keep hearing about this book, it’s definitely going on my reading list. Thanks for the helpful insights!

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Lois Flowers March 27, 2021 - 8:16 pm

It’s definitely worth checking out, Bethany. I have a feeling you would enjoy it!

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Beverly March 26, 2021 - 8:16 pm

This is such a great book–one I need to revisit. Thanks for sharing!

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Lois Flowers March 27, 2021 - 8:15 pm

You’re welcome, Beverly!

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AnnMarie March 26, 2021 - 9:16 am

I am definitely going to read this book! Thanks for the encouragement to keep learning and the excerpts from the book. They were helpful!

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Lois Flowers March 26, 2021 - 2:44 pm

I’m so glad to hear it, AnnMarie! 🙂

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Michele Morin March 25, 2021 - 7:43 am

Obviously, I am not an English major because I have never heard of this book! Thanks for the invitation to a great resource.

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Lois Flowers March 25, 2021 - 8:24 pm

Haha, Michele … you’re not the only on! I only discovered it a few months ago when I saw it on a list of recommended writing books that Denise Hughes has on her website.

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Lesley March 24, 2021 - 4:59 pm

These are great pieces of advice. I’d definitely like to read this book!

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Lois Flowers March 25, 2021 - 8:21 pm

I think you’d like it, Lesley. It’s easy to read and so helpful! 🙂

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Lauren Renee Sparks March 24, 2021 - 9:52 am

It’s been a while since I read that. Thanks for the reminders.

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Lois Flowers March 25, 2021 - 8:19 pm

You’re welcome, Lauren. 🙂

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Barbara Harper March 24, 2021 - 8:21 am

I read this a couple of years ago for the first time. It seems to be the gold standard. I think every book on writing I have read quotes this one. I should probably reread it at intervals. I’m trying to read one book on writing a year, but I may have to increase that (one publisher at a writer’s conference I attended said she read a book on speaking or writing every month. :-0 I don’t think I could do that. But maybe two a year?) This year I read Write Better: A Lifelong Editor on Craft, Art, and Spirituality by Andrew T. Le Peau. Have you read that one yet? It’s very good as well. And yes, I like what you did at the end. 🙂

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Lois Flowers March 25, 2021 - 8:17 pm

Phew, Barbara … reading a writing book every month seems like a lot to me too! I suppose it depends on what sort of writing books they are … I just finished another book by William Zinsser called Writing about Your Life that had so many good examples it was more like reading a regular book, rather than a writing manual! I also find that reading good writing, in a style that appeals to me, almost helps me more than reading about writing. It sort of gets my own writing wheels turning more easily, I think. And yes, I have read Write Better, and I enjoyed it very much too!

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Rebecca Hastings March 24, 2021 - 8:13 am

This is great! Even though I have a degree in English, I’ve still yet to read this book! (I KNOW!) I think I even have a copy on my shelf. I guess it’s time to get to it!

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Lois Flowers March 25, 2021 - 8:08 pm

Haha, Rebecca … I’m with you. Despite my journalism degree, I had never heard of On Writing Well until a couple of months ago! I’m glad I finally discovered it though. 🙂

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Lisa Blair March 23, 2021 - 9:37 pm

Lois, great advice! And I appreciate the book recommendation.

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Lois Flowers March 25, 2021 - 8:06 pm

Thanks, Lisa! 🙂

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Lisa notes March 23, 2021 - 7:10 pm

This is one of my favorite writing books! I like to re-read it every few years. Count me in the club of those who understand the joy of reading books about writing. 🙂 I’m currently reading “The Power of Writing It Down”. It’s helped jumpstart a 20-minute-a-day writing habit (not counting blogging). Writing definitely helps me think clearer.

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Lois Flowers March 25, 2021 - 8:06 pm

Lisa, I’m not surprised you enjoy reading books about writing, and On Writing Well in particular. 🙂 I just put a hold on The Power of Writing it Down—it sounds like another good one. Thanks for the suggestion.

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Theresa Boedeker March 23, 2021 - 3:24 pm

What great snippets of advice you gave at the end. I can see if I had a copy, it too would be underlined and marked up.

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Lois Flowers March 25, 2021 - 7:59 pm

Theresa, I may end up buying my own copy so I can do that very thing! 🙂

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Laurie March 23, 2021 - 2:10 pm

I think what makes your writing so compelling and readable is that you follow these rules outlined by Mr. Zinsser. I am going to add this book to my TBR list. I could use some advice on ruthless pruning. And I love how you ended the post! 😉

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Lois Flowers March 25, 2021 - 7:58 pm

Haha, Laurie … I’m glad you saw what I did there! 🙂 And thank you for your kind words about my writing … we’re all works in progress, aren’t we? Let me know what you think if you read the book … I have a feeling you’ll like it.

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Bev Rihtarchik March 23, 2021 - 11:25 am

Lois,
LOVED this! I can be so wordy. I need the marching order of “clean and confident.” Having a professional editor look at my work has helped me learn to self-edit and prune mercilessly. The last line about stopping when its time to stop and “looking for the nearest exit,” made me laugh out loud. Thank you!
Blessings,
Bev xx

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Lois Flowers March 25, 2021 - 7:56 pm

Bev, pruning your own words is hard, isn’t it? Good thing it gets easier the more you do it, huh? 🙂 Here’s to more clean and confident writing, my friend!

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Paula Short March 23, 2021 - 10:44 am

Lois, This is great. I love your review of this book. I have to tell you, I have recently been doing web searches for books on the writing craft. I’ve been searching articles too, but after reading them I get discouraged. I appreciate your review today. Blessings.

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Lois Flowers March 25, 2021 - 7:43 pm

Paula, I’m sorry you’ve been discouraged after reading articles about writing. There is so much good content in On Writing Well, but it’s presented in an conversational, understandable way so you might find it more helpful. Good luck with the search!

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Linda Stoll March 23, 2021 - 10:11 am

Wow, Lois, I’ve been looking forward to this post and each and every quote you’ve shared has hit home. I’m off to reserve this at the library.

So much food for thought …

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Lois Flowers March 25, 2021 - 7:35 pm

I hope your library has the book, Linda. It was SO helpful to me, and I have a feeling you’ll like it too. 🙂

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Joanne Viola March 23, 2021 - 7:43 am

Lois, I like what you did at the end 🙂 and am definitely going to look for the book. I need all the help I can get and this looks like a most helpful, and most interesting, read!

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Lois Flowers March 25, 2021 - 8:30 pm

Joanne, you’ll have to let me know what you think if you end up reading it. It held my attention the whole way through, that’s for sure! And I’m glad you liked what I did there at the end. 🙂

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